The Amarillo CVC is the premier marketer of Amarillo. Their mission is to increase hotel and attraction visitors by promoting the Amarillo area as a unique travel destination.
With a reconstructed Instagram strategy, Jered increased net following by 10.7 % in 4 month reporting period for an internship with the Amarillo Convention & Visitor Council. In addition, they increased their impressions by 4%.
Role: Intern Sept. 2019, Contract Oct. 2020
+ Social media management
Sprout Social, Facebook, Instagram, Twitter
+ Design
Adobe Illustrator, Photoshop
+ Event photography
+ Business photography
+ Lifestyle photography
+ Video
Adobe Premier, Adobe After Effects